Using Desk360 for customer communication

12 January 2022

WhatsApp, the most widely used messaging app on the planet, has become one of the most important platforms of the digital world. WhatsApp has over 2 billion active users, and 100 billion messages are sent per day on the platform, according to data. Additionally, every day, about 175 million users communicate with Businesses over WhatsApp to purchase services or products, and for customer support.

Based on these numbers, it’s safe to say that WhatsApp has established itself as a vital communication medium in business and customer service today. WhatsApp Business, which allows businesses to communicate with their consumers directly, has proven that WhatsApp is no longer only an instant messaging service and has quickly expanded into the e-commerce space.

Today, customer service is now completely done on written channels, and WhatsApp has become a must-have platform. Its growth made businesses on a global scale include WhatsApp in their customer service processes, turn WhatsApp into a sales channel and shift their sales operations to the conversational commerce space.

If you want to join the ranks of other businesses that provide support and sales assistance to customers via WhatsApp and enhance your customer experience and increase sales, sign up with Desk360, one of the few WhatsApp-approved Business Solution Providers. Be sure to check out our e-book, The Desk360 Guide to WhatsApp Business API, to learn about the benefits of WhatsApp for your business, the differences between the WhatsApp Business app and the WhatsApp Business API. In the e-book, we explain in detail every WhatsApp function that is only available through the API, such as multi-device and multi-user support, message templates, and more. You can download the e-book here.

If you enjoyed this e-book, please click here to download Desk360’s previous e-book, Using Desk360 for customer communication.

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